Gaetime Kindergarten- Cinema Advertising Slide

Description

Kindergartens are where pre-school children learn based off play, song and practical experiences. Kindergartens have operated in New Zealand since the 1880s, with a Kindergarten Union being formed to represent them in 1926. After the Second World War the government provided funding for kindergartens and their numbers increased.

This post-war slide would have been shown in cinema intermissions. It is not explicitly mentioned where this kindergarten was located, but Johnston Street in Foxton is the most likely place. The 'Gaetime' name suggests happiness and play with each 'step' the child takes bringing them closer to success. It is likely that this slide was made in the 1950s during New Zealand's 'baby boom' which resulted in demands for more schools across the country.

Judging by the size of the steps compared to the children the next generation had a steep climb ahead of them! 

Identification

Object type

Image

Date

1950s