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This magazine was published at a very important time in New Zealand's entertainment history. Since it cost one shilling it must have come out before decimal currency (1967) but after the introduction of New Zealand TV (1960). At this time the cinema reigned supreme with the average person seeing around seventeen movies a year and around 30-40 million tickets being sold annually. However, with over quarter of a million sets by 1965 television was catching up.

This slide would have been shown during the intermission of a film encouraging people to buy the magazine in the foyer so they could read all about the latest entertainment.  It was a New Zealand publication so there would have been lots of local theatre productions in there too! One of many cinema advertising slides at MAVtech Museum, this one would have been shown at a local cinema.

Identification

Object type
Image
Date
1960s

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Creation

Created By
Place
MAVtech Museum, Foxton

Object rights

Taxonomy

Tags
mavtech museum,
Community Tags
1960s,
60's fashion,
60's style,
advertising,
cinema,
cinema stage and tv',
fashion,
foxton,
magazine,
mavtech museum,
museum of audio and visual technology,

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Related items

Johnson Optiscope Model 12 Lantern Projector
HMS Hood- Magic Lantern Slide
Magic Lantern Slide- Farming
Foxton Shoe Company- Cinema Advertising Slide
Radio Himatangi Exchange of Duty Logbook
Radio Himatangi- Station Log Book 1993
Autocrat Radio- Sold by Woolworths Levin
Hand - Made Film Platter- Foxton
Burr Family 'His Master's Voice' Monarch Junior Gramophone
Cinema Public Service Announcement- Health Stamps
Kerridge Odeon- Cinema Promotion Slide
Foxton Amateur Sports Association Cinema Slide